10/30/2011 6:01:00 AM Ward hopes Victory wins over riders
Desert Thunder Victory General Manager Donnie Ward and certified Victory Technician Jim Knell in the showroom of the newest motorcycle dealership in town.
Ahron Sherman Miner Staff Reporter
KINGMAN - Local motorcycle enthusiasts have a wider selection of bikes and apparel now that Desert Thunder Victory is open for business.
The dealership, which is currently located at 4180 Stockton Hill Road, offers Victory Motorcycles, a full line of Victory apparel managed by Windy Simpson and a full-service shop manned by certified Victory Technician Jim Knell.
Martin Swanty Hyundai is not Desert Thunder's permanent location. People should expect to see it get its own location in the near future.
Donnie Ward, the shop's general manager, said Victory approached him about opening a store, and he just followed their lead. The whole process - from when Ward was first approached to when he officially opened for business - took about three months.
In its three weeks of existence, three bikes and quite a bit of apparel has been sold, Ward said.
Victory is a division of Polaris Industries, a Minnesota company that makes snowmobiles, ATVs and motorcycles, which are manufactured in Iowa. The motorcycle division was created in 1998 and has gone head-to-head with American manufacturers of street motorcycles - including Harley-Davidson - since.
The Victory brand attracts a different demographic than Harley-Davidson does, said Ward, who owns a Harley and has a Victory on the way.
What makes a Victory stand out?
"It's the innovative design," Knell said.
Victory frames are made from cast aluminum, and although they are rigid, they are extremely lightweight.
"You can hold the frames in one hand," Ward said. "They're so much lighter than two-tube steel frames."
Add the seat's low height to the bike's weight, and what you have is a motorcycle that handles and rides very well, Ward said.
Victories come with a long list of standard features, including but not limited to cruise control, seat and handle heaters, oil coolers and anti-lock braking systems.
They also offer a good value straight off the lot, Ward said. A maxed out Victory Cross County Tour goes for less than $23,000. Maxed out means, among other things, an iPod connection, a sweet stereo system and a trunk with 41 gallons of storage capacity - the most of any motorcycle on the market.
From the Cross Country Tour's amenities to the Kingpin's classic style, there are all kinds of variations in Victory designs.
To see for yourself, attend Desert Thunder Victory's grand opening party Nov. 11 and 12. The Victory demo truck will be there offering test drives of every single Victory model. Porky's Pit BBQ will be supplying the eats while Kenny Fendersrat and the Power Trio supply some live rock and roll 'n' roll. There will be raffles, games and giveaways as well.
"This is a great product," Ward said. "Everything is good with it. Just come in and take one for a ride. We encourage it."